Ros Atkins

Ros Atkins is the BBC’s Analysis Editor labelled ‘Explainer-in-Chief’ due to his pioneering style of video explainers which have become a global phenomenon with vast audiences across social media and the BBC news outlets. The Sunday Times has credited him with having ‘invented a new genre of reporting’ which can be seen on his BBC News show Outside Source and his new BBC One show Ros Atkins On The Week – a sharp, impartial and to the point summary of the week’s news. He can talk on the art of accurate and effective communication, explaining complex issues compellingly as well as identifying problems and creating products that navigate these turmoils. He builds on his journalistic experience of navigating a broad range of topics including global affairs, interstitial change and can also cover his experience going viral and having a digital impact that is innovative and creative. His book ‘The Art of Explanation’ is out in September which guides readers on how to get across complex information clearly.